{"id":22760,"date":"2020-03-16T18:23:00","date_gmt":"2020-03-17T01:23:00","guid":{"rendered":"https:\/\/lapost.us\/?p=22760"},"modified":"2020-03-16T18:23:00","modified_gmt":"2020-03-17T01:23:00","slug":"sanders-ramps-up-facebook-ad-spending","status":"publish","type":"post","link":"https:\/\/lapost.us\/?p=22760","title":{"rendered":"Sanders ramps up Facebook ad spending"},"content":{"rendered":"<p>Sen. Bernie Sanders (I-Vt.) has ramped up spending on Facebook ads in states holding primaries this week, as he faces an increasingly steep climb to winning the Democratic presidential nomination.<\/p>\n<p>The Vermont independent more than doubled Facebook spending by his Democratic rival, former Vice President Joe Biden, in Arizona, Florida, Illinois and Ohio from March 5-11, according to data compiled by crowdfunding technology platform Booster that was first shared with The Hill.<\/p>\n<p>Ohio&#8217;s governor on Monday\u00a0<a href=\"http:\/\/click1.email.thehill.com\/ndwjgcwhkqqnbcbqntdkknjjkwnmqwqzzpkhcrmjydkwk_jrtbvvjrjwbvfttsqbrm.html\" target=\"_blank\" rel=\"noopener noreferrer\" data-saferedirecturl=\"https:\/\/www.google.com\/url?q=http:\/\/click1.email.thehill.com\/ndwjgcwhkqqnbcbqntdkknjjkwnmqwqzzpkhcrmjydkwk_jrtbvvjrjwbvfttsqbrm.html&amp;source=gmail&amp;ust=1584494360387000&amp;usg=AFQjCNEllGcWsKyusJMtv-8iUTnsD07_Vw\">called for postponing<\/a>\u00a0the state&#8217;s primary elections until June due to the worsening coronavirus outbreak.<\/p>\n<p>Sanders spent $525,239 on Facebook advertising in the four states, capturing 67 percent of the spending between the two candidates. Biden spent a little more than $217,000 in those states.<\/p>\n<p>Biden slightly outspent Sanders in overall Facebook ad spending, $1.25 million to Sanders&#8217;s $1.24 million. A significant chunk of Biden&#8217;s ad budget has gone toward states that have already voted, suggesting his campaign is already shifting its focus to the general election.<\/p>\n<p>For example, 12 percent of Biden&#8217;s Facebook ad budget was focused on fundraising in California, which held its primary on March 3.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Sen. Bernie Sanders (I-Vt.) has ramped&#46;&#46;&#46;<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[7],"tags":[],"class_list":["post-22760","post","type-post","status-publish","format-standard","hentry","category-u-s-a"],"_links":{"self":[{"href":"https:\/\/lapost.us\/index.php?rest_route=\/wp\/v2\/posts\/22760","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/lapost.us\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/lapost.us\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/lapost.us\/index.php?rest_route=\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/lapost.us\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=22760"}],"version-history":[{"count":1,"href":"https:\/\/lapost.us\/index.php?rest_route=\/wp\/v2\/posts\/22760\/revisions"}],"predecessor-version":[{"id":22761,"href":"https:\/\/lapost.us\/index.php?rest_route=\/wp\/v2\/posts\/22760\/revisions\/22761"}],"wp:attachment":[{"href":"https:\/\/lapost.us\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=22760"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/lapost.us\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=22760"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/lapost.us\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=22760"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}