‘AIRTAGS’ ADD TO APPLE’S ANTITRUST WOE’S

Apple on Tuesday unveiled a new tracking product that is drawing renewed antitrust concerns.

Apple’s Tuesday launch event comes one day before a company executive is set to appear before a Senate panel – along with a representative from the company accusing Apple of stifling competition.

The Silicon Valley giant on Tuesday unveiled its new AirTags locators that will help users find lost items.

The Coalition for App Fairness, which brings together a group of apps of varying business sizes, slammed the announcement of Apple’s AirTags which is drawing similarities with the company Tile.

Last year, Tile’s general counsel Kirsten Daru testified before the House antitrust subcommittee about Apple’s alleged anti-competitive behavior. Daru and Apple’s chief compliance officer, Kyle Andeer, are both scheduled to testify at Wednesday’s Senate antitrust subcommittee hearing on competition in app stores.