Doug Emhoff carves out path as first second gentleman

Doug Emhoff has spent the first six months of the Biden administration carving out his role as the first second gentleman of the United States, traversing across the country to promote coronavirus vaccines and extend support to small businesses.

Emhoff has headlined regular events but still kept a low profile in the media, striking a balance between breaking barriers as the first male second spouse while also fulfilling the role in a way second ladies have done traditionally. Observers say the lack of media attention is a sign of success.